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  If you have questions or an idea you'd like to see demonstrated here, please send your comments to: RWmailbag@zacks.com
 

Chances are if you find a great stock, it likely has some great peers. And if you do find a great stock, wouldnít it be great to find ones even better?

Now you can, faster and easier than ever.

With statistics showing roughly half of a stockís price move can be attributed to the group that itís in (i.e., its industry), itís never been more important to Ďknow the company your stock keepsí than now.

So letís get right into it.

To use the Peer Report or Industry Data feature, just create a screen like you normally would, or run a report on a Portfolio or run any one of our predefined screens or your own saved screens.

For this demonstration, Iím going to run one of our predefined screens that comes with the program: bt_sow_momentum_method1.

  1. Go to Screen on your Menu Bar and then click Open Screen Definition.
  2. When the Screen Definition window pops up, double-click on the SoW folder.
  3. Then, find the screen titled: bt_sow_momentum_method1.und. Select it and hit Open button or simply double-click the screen with your left mouse.

    Either way, the screen will then be loaded into your Screening Criteria table and the corresponding report will be in your Report Definition table as well. (See below.)



  4. Now, click the Run Query button† ††like you normally would to run a screen and itíll display a list of all of the qualified tickers.


As you know, as a default, the report is organized by its M or Medium sized Industry. If you want to organize and sort it differently, you can go to Data on your Menu Bar and click Organize/Sort. Or you can click on the Organize/Sort Report button †††on the Tool Bar.

Peer Report Feature

Letís access the Peer Report feature for ticker NEU.

  1. Left click on ticker NEU and then right-click it.

    A Menu will appear. (Select (left-click) Peer Report.)



  2. A Peer Report window will pop up at the bottom of the main report. (See below.)

    Typically as many as seven of its closest peers within its X or Expanded Industry category will pop up.



    The Peer Report will display the same Items that are in the regular report. It will also display the X Industryís name above the Peer Companiesí names so youíll know precisely what X Industry itís in.

    If you want to pull up more information on any one on the stocks in the Peer Report, just select any one of the tickers by left clicking it once. (A small marquee or dotted box will appear around the selected ticker.)

    Then, in the upper Left corner of the Peer Report window, click on Ticker Data and youíll have a choice between pulling up just a Zacks Company Snaphot or the Interactive Charts and ZER reports (like you can on the regular report). (The Snapshot can also be accessed from this window as well.)

    For this, letís select the Interactive Charts and ZER.



    Once you do, the Interactive Charts and Zacks Equity Research window will pop up.

    Click on any one of the radio buttons to pull up its overlay chart. Youíll notice the Snapshot can also be accessed from this window as well (second radio button from the right).



    And of course, the up and down arrows on the right lets you advance from one chart to the next with a click of a button. (Or go right to the ticker you want by double-clicking the ticker directly.)

    To close this window, just click the X in the upper right corner of the Peer Report window.

Industry Data Feature

Letís say you want more than just the closest Peers. Letís say you want to dig deeper and see all of the stocks within its X Industry. You can.

  1. In the upper left corner on the Peer Report window, left click on Industry Data.



    Once you do, a list of all of the stocks within that X Industry will appear. (see below.)

    Note: When you are viewing the Peer Report, the Industry Data option will appear on the Menu Bar next to Ticker Data.

    When youíre viewing the Industry Report, the Peers Data option will appear on the Menu Bar next to Ticker Data.



    When in the Industry Report, youíll notice on the Title Bar it also gives the X Industryís numerical identifier or code (in this example itís 37) along with the X Industryís name (Chemicals-Specialty for example). (See below.)


    Of course, you can also access the Ticker Data window from this
    report as well.

    And if you want to quick sort the columns in Ascending or Descending
    order, a double-click of the column header will do so. Double-click it again and the sort is reversed.

    To exit out of this report window, just click the X in the upper right corner of the window like you would any of the other windows.

Very cool!

Summary

The Peer Report and Industry Data features are not only great conveniences, but are also extremely powerful analysis tools to find peers of your winningest stocks and to scan entire Industries.

Never get caught again not knowing enough about
your stocks industry and where it stacks up.

Try this feature out today. Youíll love it.

Note: These are new features that were added on 6/15/09. If you donít have these features in your version of the Research Wizard, be sure to download the latest update today at:† http://www.zacksresearchwizard.com/DownloadSft.asp


We welcome your feedback! If you have questions or an idea you'd like to see us demonstrate here, we'll show this in the next letter. Send your comments to: RWmailbag@zacks.com